The second season of the reality talent show The Voice Kids soars high in ratings according to data of Kantar Media/TNS.
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| image from The Voice of the Philippines Facebook page |
The Voice Kids maintain its supremacy on weekends after its first three episodes registered high ratings, surpassing ABS-CBN's ratings records for 2015.
The blind audition episodes aired on June 20, 2015 registered a national TV rating of 39.9% and even got a higher rating on June 21 with 40.4%. These records were a repeat from previous episodes aired on June 13 and 14 with 39.9% and 40.7% respectively.
It's been a while for our local network to reach above 40% ratings for locally produced programs, thus, this is another milestone for ABS-CBN.
The Voice Kids airs on Saturday nights before MMK and Sunday nights after Goin Bulilit. The said reality show features Sarah Geronimo, Bamboo Manalac and Lea Salonga as coaches for this season's next kid superstar.
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